Sign Brackets and Frames That Works For Your Business

If I could increase your sale by three percent, would you hire me? What if I offered proof like I will improve your sales for about sixteen percent, would you give me a job? How about a research showing that my work for you will lead to an increase in sales of thirty four percent and some cases over a hundred percent, would you hire me then? Let me make the offer a little more attractive. I will work for you, 24 hours a day, 7 days a week, 365 days a year. I never call on sick and I won't steal from you. I'm never late from work. While you are home enjoying your family, I will be out in front of your business communicating with the public attracting eighty percent of the passing mobile market, spending a moment with each potential customer telling him or her who you are and what products and services you offer. I will effectively increase your sales and profits from three percent to over 100 percent in some cases and I will do it all for less that twenty dollars a day. Now, will you hire me? I forgot to tell you, I am a sign.

That's right, a sign and those figures above are real. The University of San Diego conducted a two year study of 187 businesses and their signage. They concluded that adding sign frames and sidewalk signs to your business will increase gross sale by three percent. Now three percent may not sound like much but it could be the difference between the business that is profitable and one that isn't. The right use of signage can increase sales in excess of thirty percent and some areas over 100%. In fact, thirty years of research that in order to grow a successful business you must have an effective signage.

Most people do not value the power of signage. Signs are so common that people take them for granted. In fact the research tells us that if you are like small business owners you are probably thinking of one of these three things.

"My Customers already know where I am."

Research indicates that eighty five percent of your customers live or work within 5 mile radius of your business. But according to the US business bureau, 18.6% of the population relocates every year which means some of the customers do already know where you are, are moving out. Every year you are losing customers and you must replace them with new customers moving in just to break even. If you only want to sustain your business you just maintain your customer base. But if you wanna grow your business, you must increase your customer base. The quickest, easiest and most economical way to track new customer is with signage.

"I already have a sign."

When you already have a sign then you should be ahead of the game. But is it the right kind of sign? Is it visible, conspicuous? More importantly is it effective? Is it working as hard for you as it can? You must answer these questions for you to know how your sign brackets and sign frames promotes your business.

"Can a sign really make a difference?"

Yes, signage is not sexy, not glamorous, it just works! The value of your business is not determined by its location but by the number of people that stop, come inside and do business with you at that location and the main reason they do that is because of your effective signage.

As a suggestion to boost sales 24 hours a day you must make sure that your signage is highlighted everyday, every night. Adding gooseneck light fixture to your signage can create a great impact to showcase your store to your potential customers. This is a great advertising campaign of promoting your business by spending a little amount of money but giving a vast exposure of your business.