Advertise With Class And Beauty

Going around downtown is entertaining. You can see different promotional materials everywhere. Each promotional material shows how the people behind the advertisement gave their best to catch the attention of the public. Each advertisement is witty and artistically done with a few exceptions. Bigger companies normally use state of the art digital signage also known as Dynamic Digital Communication, giant billboards with architectural RLM lighting, and banners to showcase their company or products. To reach more customers, newspaper ads, television ads, online ads and radio ads were also used and are proven to be effective. Some would even have custom sign to give their business an added boost.

On the other hand, businesses who are just starting up, use the classy hanging blade sign brackets. It may not be as huge the the billboard ads or digital signages but it does the job of promoting your business after dusk with its sign lights and sign lighting to provide illumination.

You can say that a certain business is alive because of the advertisements and other promotional strategies. Companies should not just use any form of promotional materials to advertise what they can offer to the public. It should be with class and pride. Customers prefer business establishments or shops which are classy and yet they are made important. As a customer myself, I prefer stores or restaurants which are known for their integrity, affordable products and best customer service. Perhaps, all the signage are just a mean to attract customers but what can really make a customer loyal are their customer service.

Various Ways To Advertise


All types of advertisements are seen everywhere and in every form. You can find different forms of commercial advertisements online, especially on the mobile games or online games you play and social networks such as Facebook and Twitter. You can also find marketing materials such banners, billboards with gooseneck sign lights, or decorative sign posts in real estates, the shopping malls, airports, on the television or newspaper. I used to be irritated by them. But somehow I learned to accept that without advertisements, there is no one who will support the shows we watch, the news we read on newspapers or the games we play. Without them, we will have limited shows or news. All mobile games or online games will also be played with a fee. In other words, our entertainment, comes with a cost which is willingly paid by advertisers.

However, not all advertisements are meant to persuade people to buy their products. For example, during the time of election, political parties, supporters and politicians use various forms of advertisements such banners, television and newspapers to persuade the public to vote for them. Non-government organizations such as the Save the Children, a non-profit organization who is committed to help children around the world by providing them with food, medical assistance, education and sees to the full recovery of their community, also utilize all possible means of advertisements to seek assistance across the globe or to promote social awareness. NGO ads on the other hand is done for free. 

We cannot live without advertisements, non-profit or commercial. These are something which the world cannot live without. Even we advertise ourselves. We promote ourselves to get us a job, to gain friends, and to be a part of a group or to gain the approval of other people by making ourselves look good, educating ourselves everyday and improve our personality.

Finding Your Way With the Help of Signs

I have poor navigational skills. It does not matter if it is my first time in a particular store or not, I still get lost. It is one of the reasons why I am dependent with my smart phone. It helps me find my way around. However, smart phones have some limitations as well. It drains its battery a lot faster than the basic phones. It is the reason why I always carry with me a charger and a power bank. There are also times when you cannot connect to the internet because of a poor internet signal. I am also thankful that street signs, hallway signs and restroom signs were invented. They are a great help not only to first time tourists but also to people like me who lack a sense of direction. I know that you can always ask other people for directions. However, more often than not, I find their information a bit confusing.

Asking people for directions is my last resort if I really can't find my way around after a few tries. I greatly appreciate shopping malls and groceries stores like Save-A-Lot. Save-A-Lot grocery stores, a subsidiary of SUPERVALU INC, has been a household name since time immemorial. Other than their affordable prices and great quality of meat, dairy products and fresh fruits and vegetables, they have friendly and helpful staff. I can also find my way around without much help from other people. They have huge signs and the labels on the hanging sign frames are clear and attractive which are perfect for people who have poor visions.

Getting lost in a new place is understandable. However, if you are still having problems finding your way around in spite of the directional signs and maps sounds ridiculous, funny and adventurous. Yet it happens. If you are having problems with directions and do not want to get lost, it is best if you travel with someone who knows the place very well.

Signage Good Landmarks For Road Tripping

I have never truly appreciated signage until recently when I went to my best friend's place alone for the first time. She asked me to be one the godparents to her first daughter. In spite of my doubts, I agreed, since it is not right to deny a child, who we consider an angel, such right for our parenthood. I was suppose to go with our other friends who were also asked to be godparents. However, on the day of my godchild's baptism, they were unable to go because their bosses refuse to give them an emergency leave. So I went alone with a mixed feeling of adventure and fear. I have no sense of direction. I get lost all the time even in my own city or even in the same mall. So how am suppose to survive? 

Armed with my smartphone's GPS or Global Positioning System I went alone. I googled the address first for directions and checked for the best route and mode of transportation. I was not confident in driving my car to her place so I decided to take the bus instead. It is a good thing that I remembered the landmarks to her place which happens to be a huge Olympian model stone monument sign that bears the name of their subdivision. There were also lamp posts to every street in the subdivision. I also asked almost everyone I meet where the church is. I breathe a sigh of relief when I saw the church where my would-be goddaughter will be christened to be a part of the Christian world. 

I was wrong to say that I have no sense of direction. Perhaps if its not for my smartphone, the sign posts and the landmarks I would not have found my way. That adventure had taught me to be more self reliant. It also gave me a sense of pride to know that I was able to survive being lost again.